EDM.com Spotlight

EDM.com Spotlight

Zhu Surprises Fans with Gripping 'Generationwhy' Short Film [WATCH]

On July 29, 2016, EDM's most enigmatic producer and Grammy-nominated artist Zhu released his debut studio album. Spanning 14-tracks, Generationwhy features celebrated singles "In the Morning," "Hometown Girl" and "Palm of my Hand," not to mention the bonus track "Working for It" featuring Skrillex and THEY., which has over 100 million Spotify streams. The album debuted at number one on the iTunes Dance/Electronic Albums chart and number one on Billboard's Top Dance/Electronic Albums chart.

Since the album's release, Zhu has appeared at festivals including Life is Beautiful, Lollapalooza and Bumbershoot. But today, the mysterious Genius Records artist has unexpectedly released an enthralling short film to accompany his studio album debut.

Director of Generationwhy the short film, American Millennial was quoted in the press release saying, "This film is dedicated to those born into lives ruled by fear. It doesn't have to be this way. The answer may not be easy, but it is simple: never underestimate the power of one."

Watch Generationwhy the short film below and share your thoughts in the comments. Zhu's debut album is available on iTunes and Google Play, and fans can find a limited edition special color Vinyl LP at zhu.shop.musictoday.com.