Snapchat copies Instagram Story rewinds, adds augmented background lenses
Snapchat rolls out new updates offering users the functionality to rewind and also expanding its filters to be used beyond human faces with new World Lenses. Find out more about these and the new ways to share in the TechCrunch article below.This article originally appeared on TechCrunch
Now the copying is going the other direction, as Snapchat clones Instagram Stories’ rewind feature. But Snapchat is still innovating on the augmented reality features it popularized, plus adding new ways to share.
Today’s Snapchat update for iOS and Android introduces World Lenses. While its well-known Selfie Lenses change the way you look with dog ears and flower crowns, World Lenses change your surroundings. For example, you can add a sleepy cloud that rains down rainbow puke if you point your camera at the sky. Some World Lenses will actually animate your face too, and can have different effects depending on if you use your front- or rear-facing camera...