The Sweet and Sour Life of Slushii
Thump's Ezra Marcus tells the story of Slushii from a Best Buy-working, bedroom producer to an EDM superstar with millions of plays and official remixes for marshmello, The Chainsmokers and more.This article originally appeared on THUMP
Photography by Thomas Keelan.
LA-based producer Julian Scanlan might still be working at a Best Buy in New Jersey were it not for a SoundCloud violation. Less than a year ago, he was toiling away in customer service, helping people buy TVs and hard drives for little more than minimum wage. He was 18 years old,living at his mom's house in suburbanMount Laurel while taking classes he wasn't excited about at a local community college. In his spare time he watched anime, played Yu-Gi-Oh cards, and produced filthy dubstep and electro under the name DJ Swoon. The tracks he cranked out in the basement earned him modest local acclaim.
Then the unthinkable happened: an unauthorized remix he'd posted violated SoundCloud's terms of service, and his account was deleted. "At the time I was like, 'Oh my god, 8,000 followers all gone!" he remembers, back in Mount Laurel visiting his mom during a rare break from tour in late November. "Oh no! It's over!'"
Scanlan was despondent, until a friend convinced him to seize the opportunity for a fresh start. "It ended up being the greatest thing that ever happened to me," he tells me. "It pushed me to create Slushii....