The lineup of events for Miami Music Week 2019 is already nearly overwhelming, and today we noticed that a certain event is employing a marketing strategy that is strikingly similar to that used by the now notorious Fyre Festival.

Starting on March 5th, a series of instantly recognizable 'orange squares' showed up on various artist' and event pages across Twitter and Instagram, and several more began to trickle out today.

As of yet, no further information about the event or the lineup has been provided, which is also reminiscent of the Fyre Festival launch initiative.

It remains to be seen if the TechYes Takes Miami event will follow the same course of ultimate and humiliating self-destruction that Fyre Festival went down, but somehow, given that TechYes and Scrxtch 'n Sniff are behind the event, we highly doubt it.

Recommended Articles

Kygo

Kygo's Palm Tree Crew Lifestyle Brand Launches Suave Summer Essentials

Palm Tree Crew and PUMA are bringing a new luxury flare to golf in a high-profile partnership.

covid safe ticket belgium

Belgium Launches "Covid Safe Ticket" Program for Live Events

The system uses QR codes to distinguish whether event attendees have followed the testing and vaccination guidelines necessary for entry.

ISOxo

ISOxo Stuns With Furious Single "Aarena" On RL Grime's Sable Valley Label

ISOxo once again demonstrates his appreciation for dark trap sonics, this time in a solo capacity.

Stay tuned for updates as more information is revealed - we're very interested to see what this Miami Music Week closing party is really all about.

Want to take the plunge early? Grab your tickets today!

FOLLOW TECHYES:

Facebook: https://www.facebook.com/techyespresents
Twitter: https://twitter.com/TechyesPresents
Instagram: https://www.instagram.com/techyespresents

FOLLOW SXS Presents:

Website: http://www.sxspresents.com/mmw
Instagram: https://www.instagram.com/sxspresents
Facebook: https://www.facebook.com/sxspresents/

Related

Confessions (Tchami & Malaa??) at Mana Wynwood (Miami, Florida) for Miami Music Week MMW - EDM.com Feature

Is the Miami Music Week "CONFESSION" Event Part of the Tchami & Malaa Tour?

Scrxtch N Sniff & TechYes unveil the "CONFESSION" party for Miami Music Week, the same name as Tchami's record label and 2018 Tour!

Miami Music Week / Ultra - Miami Nighttime Cityscape

Scrxtch 'n Sniff Presents Amazing Party Lineups for Miami Music Week

With artists like Chris Lake, Justin Martin, Anthony Atalla, 1788-L, Habstrakt, Whipped Cream and more, Scrxtch 'n Sniff brings the heat to Miami Music Week

EF19_EricAllenPhoto_Marketing_VIP_DSC_7229

The Envision Festival VIP Experience is the Fyre Festival That ACTUALLY Happened

From Beachside Cabanas and a VIP spa to a full-service concierge and even a waterfall adventure tour, the Envision Festival VIP Experience pulled off what Fyre Festival only promised.

Ja Rule

Ja Rule Drops "FYRE," a Song About the Festival of its Namesake

It's not lost on Ja Rule that the Fyre Festival brand still has some viral potential.

fyre

“Luxury” Festival Fyre, Organized By Ja Rule Goes Up in Smoke

Fyre Festival creates a huge chaos, leading to the headliner pulling out of the festival.

Billy McFarland, the Mind Behind Fyre Festival, Sentenced to 6 Years in Prison

18 months later and the Fyre Festival fallout continues.

Monstercat Uncaged - Miami Music Week - Pool Party ft. Special Guests (EDM.com Feature)

Monstercat Uncaged Party to Close Out Miami Music Week 2019

Monstercat returns to Miami Music Week with an unreleased lineup of VERY SPECIAL GUESTS!