In only its second year of action, MDLBEAST SOUNDSTORM became one of the largest music festivals in the world.
With performances from over 150 of electronic dance music's most recognizable artists, including Armin van Buuren, Charlotte de Witte, Martin Garrix, and Steve Aoki, it was obvious the team behind SOUNDSTORM was leaving no stone unturned for the festival's 2021 return.
Now, with its 2021 edition freshly in the rearview, it's clear dance music fans were favorable to the organizers' ambitious vision as over 700,000 attendees reportedly showed up across four days.
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The explosive performance went down at the inaugural Making Time Festival in Philadelphia.
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That tops the attendance numbers for many of the world's largest comparable events, including EDC Las Vegas, which welcomed approximately 450,000 festival-goers in 2019.
Fans had their pick of eight different stages featuring both mainstream and underground electronic programming as well as top-notch pyrotechnics and nightly fireworks. In addition to welcoming global tourists and world-renowned DJs, the festival also provided a platform for local talent, such as Wael Kfoury, Nancy Ajram, and Elissa to shine along with more regional artists.
As Arab News points out, the success of MDLBEAST also marks a positive development for Saudi Arabia's "Vision 2030" program, which includes several wide-ranging goals broadly aimed at social reforms that will open up the country to the rest of the world.