Techno and House Event Brand TechYes Takes Major Step Forward Under New Leadership - EDM.com - The Latest Electronic Dance Music News, Reviews & Artists

After the last season of massive events, particularly their viral TechYes Miami marketing campaign during Miami Music Week 2019, TechYes Presents has become far more than just an event and lifestyle brand; it's carved out space as a genuine niche cultural movement. 

Paul Campbell Headshot

As the most recent chapter of their meteoric rise, Paul Campbell - an industry executive, manager, event producer, and the man behind industry brands such DayGlow/Life In Color and NU Management - has acquired all the assets of the growing event company. 

“Since the inception of TechYes, I've been a huge fan of the brand and what it represents." said Campbell. "I watched the love of house, tech house, and techno grow in a demographic where you never saw it present before." He brings with him over 15 years of event production experience, not to mention his profound first-hand knowledge of artist management with his company, NU Management, that he’s owned and operated for the past four years.

Like most blooming companies, TechYes was experiencing several key issues in the process of growing into bona fide staple of the dance event community. With his longstanding track record of building success event brands, Campbell saw this as a beautiful opportunity to get directly involved. “Unfortunately I saw an amazing brand and cultural movement run into several issues and I knew I had to do something to take a brand I've believed in from the beginning and help it reach the potential I believe it has," he said. "I hope Fans will continue to support the brand with a newly energized team behind it. We want to do bigger events but also grow in other areas in the industry and really shape a cultural brand.” 

Former CEO Daniel Clark is stepping down effective immediately and Campbell will take over moving forward. All currently booked TechYes events will move forward as scheduled, including the Shiba San and Walker & Royce co-headline event at the Central Florida Fairgrounds in Orlando.    

FOLLOW TECHYES:

Facebook: facebook.com/wearetechyes
Twitter: twitter.com/TechyesPresents
Instagram: instagram.com/wearetechyes

Related

GridLife Music Festival

GridLife Pioneers a Cross-Cultural Movement Between Music Festivals and Motorsport Events

GridLife is pioneering a cross-cultural movement by combining world-class festival production with an innovative and industry-leading motorsports experience.

Coachella - Jamal Eid

A House and Techno Lover's Guide to Coachella 2020

Here's where to go and who to see for a bevy of the best house and techno at 'Chella.

WMC Main Stage - Winter Music Conference

Winter Music Conference Rolls Out First Wave of Programming, Events, Partners and More

WMC will return with major acts and industry leaders such as Carl Craig, Roger Sanchez, Seth Troxler, Tommie Sunshine, YouTube's Global Head of Music Lyor Cohen, and Ultra Music Founder Patrick Moxey.

edc 2020

Insomniac Announces First-Ever Portuguese Event, EDC Europe 2021

Attendees and organizers will be celebrating 25 years of EDC at the European event next year.

Chainsmokers @ Belly Up Aspen (Winter X Games 2019)

Aspen Never Sleeps: The Chainsmokers, Kygo, Lil Wayne, Louis The Child at X Games Aspen (Recap + Upcoming Events)

If you missed out on the 2019 Aspen X Games & Belly Up Events, we better see you there in 2020!

Dillon Francis in Seattle for AMFAMFAMF + Pinata (Space Needle)

Dillon Francis Loves Seattle, Especially with All My Friends

AMFAMFAMF approaches their second sold-out Seattle event with Dillon Francis' event, Hello Seattle, I Love You.

7AAzRkpw

Was Dirtybird the Top House Brand of Miami Music Week 2019?

Dirtybird's night-and-day takeover of Club Space was unprecedented.

Thursday-KAYZO-by-Scott-Witt_SW-02_L1020271-1068x712

Lollapalooza Performers and Organizers Prove Adaptive Amid Changing Electronic Landscape [Event Review]

Industry veterans and newcomers alike delivered top-tier performances at Lollapalooza 2018.