Skip to main content

For over 25 years, the Amsterdam Dance Event (ADE) has been recognized as the most influential gathering for the electronic dance music industry. Hundreds of thousands of people from around the world come together for the massive summit and ADE Festival, which take over Amsterdam every October. 

In the wake of the region's #UnmuteUs protests, which were carried out in response to the Dutch government's restrictions on nightlife and music festivals instated weeks before ADE 2021, the conference's organizers managed to produce another wildly successful event. Opting to ax the conference portion, they gave attendees just what they needed: dance music hedonism. 

Nicky Romero headlining the Protocol Recordings Label Night at Escape Nightclub for Amsterdam Dance Event

Nicky Romero headlining the Protocol Recordings Label Night at Escape Nightclub for Amsterdam Dance Event.

ADE offers an abundance of events that are educational as well as entertaining. Part conference, part festival experience, the Amsterdam Dance Event is able to offer not only the biggest celebration of the EDM industry, but also build a solid foundation for future generations of electronic music professionals to learn and grow.

It's essentially a networking haven.

Circoloco at Amsterdam Dance Event

Circoloco Ibiza at Amsterdam Dance Event

ADE's programming is designed and meticulously curated for DJs, music producers, label execs, tech start-ups, brand managers, agents, and many more industry pros. Hosting hundreds of guest speakers at approximately 450 events across the city, there is no shortage of learning opportunities for aspiring artists.

ADE In Conversation.

ADE In Conversation.

The main thing to focus on for any young artist is the fact that there are thousands of influential people who in attendance during any given year, so it's an ideal opportunity to network and get your work out there.

You never know—you could meet your favorite artist in line at a coffee shop, share a boat ride with the manager of a label you want to sign to, or meet a fellow artist to collaborate on a breakthrough song.

Amsterdam Dance Event

While not a feature of the 2021 edition one of the most direct ways to be heard is through Demo Pitch. Demo Pitch is a daily 1.5-hour session where rotating sets of A&Rs, sound engineers, artists, and managers sit across from you and listen to your music for approximately 10 minutes. They'll provide you will their expert advice and feedback on the spot. 

Recommended Articles


Three Musicians Took 100 Years of Climate Change Data and Turned Them Into Songs

More than 100 years of climate change data across numerous states was compiled and turned into songs.

[Press pic] Kaskade 2

Kaskade Is Releasing a Reimagined Version of His Iconic "Fire and Ice" Album

This new version is "not to be compared to the original," Kaskade said.


Shallou Shines Bright On "The Long Way Home" EP, Launches Remix Contest On Discord

"The EP bears a hopeful theme of getting through the worst times."

Roughly 2,500 dance music artists are tapped in, and they come with their circles. It's one of the only events in the world where you can experience impromptu, intimate DJ sets by some of the biggest artists in the world, like the one we captured during the 2021 edition featuring Laidback Luke, Dada Life, Don Diablo, Dannic and more.

Laidback Luke, Dada Life, Don Diablo, Dannic at Amsterdam Dance Event

Laidback Luke, Don Diablo, Dada Life, and more DJ at Jimmy Woo's for ADE 2021.

Another thing to keep in mind for anyone considering attending ADE: come prepared.

There are so many events going on every moment of the day—spread across hundreds of locations around the city—so be sure you have an idea of what you want to do and who you want to meet. It can be easy to get sidetracked and party too hard and miss out. By arriving organized, you can ensure that you're able to hit the right events to help advance your career or, at the very least, become inspired. 

Amsterdam Dance Event Business Networking

Business hangout at Fosbury and Sons at ADE 2021.

The conference portion of ADE offers a wealth of industry insights that could prove invaluable to an aspiring electronic musician. One theme of the conference is aimed at inspiring newcomers to this exciting field, while another focuses on sharing knowledge about business trends in the field.

Some conference sessions in the past have been about rebranding, diversity and inclusion, investing, and even discovering new equipment.

Amsterdam Dance Event

ADE 2021.

Aside from the conference and its potential for learning, the entire event represents an opportunity to hear new sounds at the bleeding edge of electronic dance music. There are clubbing nights, basement parties, secret events, boat outings, ice cream socials, meet-and-greets, interactive experiences, vinyl markets, and much more. And that list doesn't even remotely cover the full variety.

Amsterdam Dance Event

For five days and nights, the city of Amsterdam truly breathes electronic music and if you want to experience the culture and open doors for your career, attendance is essential.

ADE returns in full effect October 19th to 22nd, 2022. You can find out more and subscribe for updates here.




Amsterdam Dance Event

Could Amsterdam Dance Event 2020 Potentially Still Happen?

ADE was looking forward to its 25th anniversary in October of this year.


5 Places to Be at Amsterdam Dance Event 2018

These are five events not to miss if you're attending Amsterdam Dance Event.


Martin Garrix, David Guetta, Timbaland to Speak at 2020 Amsterdam Dance Event

BBC Radio 1's Danny Howard will moderate the hourlong industry chat.

Amsterdam Dance Event

Amsterdam Dance Event Confirms In-Person 2021 Dates, Celebrates 25 Years

The five-day conference and festival is slated for October 13-17th, 2021, with ticket pre-registration now open.

Gianluca Vacchi

“The Coolest Man on Instagram” is All Set to Make his Amsterdam Dance Event Debut

The man has an undeniably great sense of rhythm which we've come to see by way of all his dance clips on social media. And now Gianluca Vacchi is all set to make his ADE debut as a DJ! Yes, the world is an amazing place


ADE 2021 Hangs In the Balance After Dutch Government's "Disastrous" COVID-19 Nightlife Restrictions

"Without a clear vision on nightlife and its culture, there is still no hope on the horizon for countless clubs, artists and electronic music enthusiasts."


ADE Announces Virtual Event and "Extended Digital Program with Limited Physical Networking"

"The past four months have been one of the most unprecedented and challenging times in ADE’s history."

ade amsterdam dance event

deadmau5, Don Diablo, More Confirmed as ADE 2021 Conference Speakers

The world’s leading electronic music summit will return to its full live format in October 2021.