As the popularity of inclusionary lineups such as HARD Summer and Lollapalooza continues to grow, it's becoming increasingly evident to the worlds that hip-hop and dubstep naturally flow together. Top festival curators have only really begun to pair these genres together in the last several years, a perfect example being EDC Las Vegas' guest rapper each year.
Few producers have been able to follow suit and successfully blend rap and dubstep together while still maintaining the integrity of both genre’s defining characteristics. Miami-based producer BLVK JVCK showcases his groundbreaking ability to accomplish this goal with the street-style, heavy-hitting dubstep track, “THVT SH!T” - out now on Deadbeats.
Just less than a month since the release of his remix of Zeds Dead and Delta Heavy's “Lift You Up,” BLVK JVCK (real name Jermaine “Mayne Zayne” Jackson) returns to the prestigious label with a fresh original, putting him within the same ranks of EDM legends such as the imprint's label heads and U.K. bass icon Rusko. While Jackson’s main stage-destined sound has only recently entered a new era, the skilled producer has shined his light across hit records for many of the largest mainstream names in music. His impressive catalog of producing credits, under the alias The Runners (alongside his childhood best friend Andrew "Dru Brett" Harr), includes the likes of DJ Khaled, Rick Ross, Rihanna, and Lil Wayne.
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BLVK JVCK holds nothing back on his high-powered return to Deadbeats.
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After dominating club dance floors with a slew of hit records from 2006 to 2012, he's now shifted his efforts towards taking over the bass music world. More recently, Jackson teamed up with similar urban collaborators such as Flosstradamus, Jessie Reyez, and Ace Hood; his aggressive approach has resonated with top tastemakers and fans globally. With over 500,000 monthly listeners on Spotify alone, Jackson's takeover as a dubstep artist is only just beginning.