GRiZ released a powerful music video for his Matisyahu collaboration "A New Day" off of his upcoming album, Ride Waves.
From the very beginning, it's clear this isn't your typical music video. In tune with the powerful message of the track, the music video calls for the end of gun violence.
Throughout the video, real-life victims of gun violence and their family and friends are shown, emphasizing their cries for gun control and the end to gun-related violence.
It is reported that the song was written just days after the Marjory Stoneman Douglas High School tragedy. In the description of the video, the artists ask for donations to Brady United, an organization dedicated to preventing future gun violence.
Alongside Matisyahu, the latest from GRiZ will feature a large cast of high profile collaborators including Snoop Dogg, Wiz Khalifa, DRAM, Bootsy Collins, and more.
Ride Waves is out April 5th. You can pre-order the album here.
H/T: Dancing Astronaut