On July 28th, 2020, Gryffin tweeted that he started work on the track "with the intention of making a timeless dance record." There is perhaps no collaborator more suitable for such an ambition than Martin, the iconic voice beyond a bevy of the most inescapable songs in electronic dance music, like Swedish House Mafia's "Save The World" and "Don't You Worry Child."
"Cry" is a scintillating future pop record that tugs at the heartstrings through Martin's poignant vocal effort. If Gryffin's sentiments about his next chapter are to truly signal a change, the single could serve as a harbinger for a slew of forthcoming hits.
You can stream or download "Cry" here and check it out below.