Techno legend UMEK is the mind behind a seminal career that spans well over two decades. From his sensational hit "Lanicor" in 1999 through his most recent release, the thrilling Cryptic Speech EP, UMEK's storied career is constantly evolving. 

As artists like Grimes, Steve Aoki, Kygo, and a multitude of others have been pushing things forward in the wild world of NFTs, UMEK has found a way to elevate his entry into cryptocurrency realm. With his new NFTs, UMEK will become the figure behind the world's first NFT live performance, and is offering even more when the tokens drop on April 29th.

In the 24-hour run, UMEK will offer up three one-of-a-kind remixes of "Lanicor," a livestream performance, and a live gig. In other words, the highest bidder can snag the rights to one of UMEK's original works, or book him for a livestream or live performance. 

The NFT drop will take place through the Blockparty marketplace, and Viberate, a blockchain-based music research and analytics platform, will be verifying the drop.

“I was definitely inspired by NFTs and all the creative ways other artists went about them, so I developed my own concept," said UMEK in a statement on the revolutionary idea. "Together with my team at Viberate we started exploring the option of booking live gigs through NFTs."

UMEK_NFT_Artwork

Recommended Articles

edc las vegas 2021 drone show

Feast Your Eyes on the Mesmerizing EDC Las Vegas 2021 Drone Show

The dazzling drone display celebrated not only the 25-year anniversary of EDC, but also the brand's momentous return after a turbulent 2020.

Screen Shot 2021-10-25 at 12.42.04 PM

SLANDER, Said The Sky and Alison Wonderland Debut Massive Collab at EDC Las Vegas: Watch

The song, dubbed "Picture," is a euphoric rush of future bass bliss.

rezz seven lions

Watch Seven Lions Debut Unreleased REZZ Collab at EDC Las Vegas

REZZ announced that a second collab is also in the works.

"We’re all painfully aware that live events are returning very slowly, so this could be an opportunity for any artist, big or small, to make sure they have a booking waiting for them once live gigs are back in the picture,” he continued.

UMEK’s upcoming drop is the first of its kind, exploring new methods for artists both independent and managed by major labels to securely manage their bookings. The veteran producer and DJ also pointed out that the method would also benefit DJs and performers who saw a sharp decline in revenue during the pandemic.

Following the NFT drop, Viberate has announced an open call to musicians who might be interested in what they call "the new music economy." The company plans to test whether or not the NFT craze is more than just a fad, and also if the community is indeed ready to start managing bookings and fan engagements with big data insights and tokenized contracts.

“It was an amazing opportunity and I’m so glad I went for it,” UMEK said. “We sold both my live gig NFT and my livestream NFT in less than 24 hours – and to an L.A. venue of all places. What’s more, I immediately got another offer for a Miami gig thanks to the drop, so you can imagine my absolute joy – not only will live events finally return after all these months being stuck indoors, I’ve just secured bookings in two of my favorite cities on the planet! Now, I hope more industry people will jump on the bandwagon, as NFTs are more than a current craze – they’re the beginning of a smarter, safer and more flexible way of doing business.”

Viberate proposes three main NFT categories: live performance, livestream, and customized "experience"—artists engaging with their fans on- or offline, e.g. going shopping with them. Artists or their representatives can submit their NFT application here.

FOLLOW UMEK:

Facebook: facebook.com/umek.si
Twitter: twitter.com/umek_1605
Instagram: instagram.com/umek_1605
Spotify: spoti.fi/3gAsQWR

Related

unnamed

ODESZA's Foreign Family Collective Shares New Compilation and Innovative NFT Drop

The compilation features new music from Kasbo, MEMBA, Robotaki, and more.

UMEK_Cover_Photo_1

How UMEK's Viberate Platform Is Putting the Artists First

Viberate's analytics platform is a vital tool for artists who want to boost their visibility.

david guetta united at home

David Guetta Announces "United At Home" NFT Drop for Charity

Proceeds from Guetta's NFT auction will benefit Feeding America and UNICEF.

119134476_10157654831726169_1144020969868389436_n

Calvin Harris Shares Preview of NFT Debut With Never-Before-Heard Music

Calvin Harris' dreamy "TECHNOFISH" NFT is a collaboration with longtime creative partner Emil Nava.

Infected Mushroom 2

Infected Mushroom Release "Shroomeez" EP on Monstercat With Revolutionary AI-Generated NFT

The project ushers in their 25th year as dance music veterans and production virtuosos.

madeon

Madeon Announces Debut NFT Drop

The NFT was designed by the artists responsible for the visuals from his "Good Faith Live" tour.

8AK9iDa8

Disclosure Produced a New Song Live on Twitch and Minted It as an NFT

Disclosure's debut NFT release was streamed live on Twitch via a music production session.

bitcoin crypto

Beatport to Accept Bitcoin as Payment, Launches Collaborative NFT Partnership With Crypto.com

Beatport's "Music For Future Dancefloors" NFT series features Boys Noize, Charlotte De Witte, and more.