Coca-Cola Launches EDM-Inspired Flavor, AR Experiences In Partnership With Tomorrowland
Fans can scan any Dreamworld package on their mobile phone to access the Coca-Cola Creations Hub, where they can unlock AR music experiences.
Olympic Skateboarder Nyjah Huston Launches EDM-Themed VR Experience and NFT Collection
"I've been getting more and more into EDM/House music and I aspire to be a DJ one day making my own playlists and sets," Huston said.
Snap and Live Nation to Launch Augmented Reality Experiences at EDC Las Vegas
The AR tech will also reportedly appear at Lollapalooza, Bonnaroo and Austin City Limits, among other major music festivals.
deadmau5 and Richie Hawtin Secure Deal With Niantic to Develop Augmented Reality Gaming Platform
PIXELYNX is seeking the expertise of the team that made Pokémon GO a wild success.
Beats for Breakfast: Reese's Puffs Transforms Cereal Boxes Into Augmented Reality Synths
They're really thinking outside the box.